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Spotlight On: Cybrarian PDF Print E-mail
Written by Barbara Rogoff   

ImageWe first learned of the term Cybrarian back in 2002 when we were working for a client helping them develop their database. The Cybrarian Service we employed did data research on companies, filling in biographical and financial information.

Today, there are many services that provide that biographical information through web research and some even download automatically into your database system.  This is very helpful for people you already have in your roster but what if you are trying to develop a targeted list?

We were intrigued with the idea and began working with local librarians, data analysts and teachers who find this type of work fascinating! And boy, do they get results!

Most of us can use free services to locate lists, but what if the raw data provided in these lists doesn’t suit your needs?

For example, you want the Sales Manager or Human Resource Director of a company and not the CEO; or you are targeting companies who have opened their doors in the last five years with CEO’s who have previous experience in manufacturing?

Those types of information are not readily available in a downloaded list format and require the skills of a Cybrarian.

Our cybrarians have successfully located (as a partial list):

  • Pertinent biographical information of a targeted market that fit the specific needs of our client
  • Ancillary personnel not listed in a download file
  • Website and email addresses when available
  • Sales volume restrictions for the targeted company with an age requirement for the Principal

Our Cybrarians will answer your specific questions and summarize the information for you or provide you with great lists ready for import into your database.

Knowledge workers spend between 15% and 35% of their time looking for information.
[IDC]

About 50% of knowledge workers searching the Web abandoned the search.
[IDC]

Don’t waste your time! Allow our Cybrarians to provide you with accurate lists, information and summary. Contact us for a quote for your targeted wish list.

Click here to learn about more services offered through My Virtual Team: Synthesis™.


Barbara Rogoff
About the author:

Barbara Rogoff opened the doors of Synthesis in 1994 with one client and a great idea: give high-touch detailed service with integrity and consistency. After spending 20+ years as right-hand to four different CEOs, Barbara learned the importance of organization and keeping a sense of humor! 

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